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Search by topic:   15138. THE FIRESTONE TIRE RECALL. This paper analyzes the handling of the August 9, 2000 Firestone tire recall. The research paper looks at the history of the recall, examining Firestone's own knowledge of the tire problems, Firestone's relationship with Ford, and Firestone's public response following the August 9th recall announcement. Concludes that Firestone missed the opportunity to learn from the mistakes made during the massive 1978 recall of its Firestone 500 tires and the ensuing public relations disaster. KEYWORDS: product recall firestone tires ford motor company roll overs safety term paper. APA Style. 12 pages, 58 footnotes, 28 bibliographic references. 3,720 words.   $84 Copyright 2002 Academic Research Papers Associate Term Paper Sites: Academic Research Papers Academic-Research-Papers Research Central Term Paper Assistance