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15C. COMMUNICATION

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10310. HOLOCAUST AND THE AMERICAN PRESS. This paper provides a survey of the American print media coverage of the Holocaust during World War II. The essay argues that the press failed to give adequate coverage and that it failed to advocate government rescue action in spite of ample warning of genocide of the Jews. KEYWORDS: holocaust nazi jews genocide us press coverage. 16p., 16f., 11b.   $112
 
10179. CENSORSHIP OF ROCK LYRICS. Arrest and conviction of rock artists for obscenity are related to conservative judicial and social trends. The Tipper Gore record-labeling movement and the 2 Live Crew arrest in Florida are noted. 9p., 18f., 11b.   $63
 
10070. VIOLENCE AND POPULAR CULTURE IN AMERICA. Examines the changing character and depiction of violence in American popular culture from the 1960s to the 1990s; shifting patterns of political and protest violence are noted. 23p. 34f. 14b.   $133
 
09991. DRESS AND COLOR AS MEANS OF COMMUNICATION AMONG LOS ANGELES STREET GANGS. An analysis of how street gangs use dress and color codes as means of nonverbal communication. Examines some of the sociological reasons behind the phenomenon and cites specific examples from L.A.'s Bloods and Crips. 8p. 9f. 13b.   $56
 
09920. THE CORDLESS TELEPHONE: MARKET DEVELOPMENT. Investigates the market for cordless telephones. Traces the evolution of the product, briefly profiles major competitors, and then focuses on marketing segments and consumer decision process models for the product. 15p. 5f. 7b.   $105
 
09900. MARSHALL MCLUHAN'S GLOBAL VILLAGE. A critical study of media analyst Marshall McLuhan's concept of a global village in which electronic "extensions of man" are connecting the human race in a single giant communications network. Argues for the continuing validity of McLuhan's controversial media theory. 11p., 14f., 7b.   $77
 
09707. THE INFLUENCE OF THE MEDIA. An essay arguing that the mass media has robbed individuals of their ability to make up their own minds on matters as divergent as consumerism and politics. Cites examples in advertising consumer products and in mass media projections of political issues and political candidates. 5p., 15f., 11b.   $35
 
09701. COMMUNICATION PROBLEMS IN INTERNATIONAL MANAGEMENT. An essay considering some of the basic communication difficulties in international management (media differences, language barriers, cultural impediments) with specific examples from marketing and inter-organizational behavior. 5p., 15f., 14b.   $35
 
09534. TECHNOLOGY AND IDENTITY. Comparison of two different perspectives (Horkheimer's and Adorno's "The Culture Industry: Enlightenment and Mass Deception," 1944; and DeLillo's White Noise, 1986) on capitalist technology's effects on individual consciousness and behavior. 5p., 13f., 2b.   $35
 
09529. THE ISSUE OF SOCIAL IDENTITY IN POST MODERNISM. An analysis of Fredic Jameson's "Post Modernism and Consumer Society" which argues that social identity is derived from images of mass media and the principles of mass consumerism. 5p., 13f., 3b.   $35
 
09494. THE EFFECT OF PROXIMITY ON COMMUNICATION IN SMALL GROUPS: INSIGNIFICANT FACTOR OR NEGLECTED SUBJECT. Noting an absence of literature on the effects of proximity on small group communication, the study investigates evidence of such effect as noted in literature on proxemics, social psychology, and intragroup behavior. 14 pages, 32 footnotes, 26 bibliographic sources.   $98
 
09455. INDUSTRY SURVEY OF TELECOMMUNICATIONS. A comprehensive analysis of the telecommunications industry as it stands at the end of the 1980s in a newly deregulated environment. Traces industry composition (size, market segments, major players, financial statistics), the role of technology, the influence of regulation, and current marketing trends in the industry. 25p. 80f. 42b.   $133
 
09398. THE IMPACT OF COMPUTERS OF INTER- AND INTRA-OFFICE COMMUNICATIONS. Through a comprehensive review of business communication literature, the investigation explores the effects of computers on business communication, looking at both the indirect effects as well as the types and characteristics of direct computer communication systems. Concludes with a summary of findings and speculations about the pitfalls and opportunities in continued expansion of computer-mediated communication systems. 25 pages, 37 footnotes, 36 bibliographic sources.   $133
 
09126. TEACHER BEHAVIOR AND STUDENT PERFORMANCE. Presents three common types of nonverbal communication (sile, tone of voice, and type of body posture) and indicates how they affect student learning. 5 pages. 13 footnotes, 9 bibliographic sources.   $35
 
09066. BUSINESS COMMUNICATIONS IN SAUDI ARABIA FOR THE AMERICAN BUSINESSMAN. The communications role of the American businessman in Saudi Arabia, and the Saudi culture's constraints on that role are analyzed. A thorough discussion and analysis of communication theory serves as the framework for the analysis. 18 pages, 24 footnotes, 5 bibliographic sources.   $126
 
09060. COMMUNICATION PATTERNS IN THE BUSINESS ORGANIZATION. Examines communication patterns in the business organization from the perspective of their purpose and effectiveness, with particular attention to the role communications plays in effective management. Types of communication chains, models of communication, and styles of communicators are discussed and analyzed. 10 pages, 15 footnotes, 8 bibliographic sources.   $70
 
09027. MOUNTING A CAMPAIGN FOR HANDGUN CONTROL. The organization and research tactics involved in mounting a political campaign for handgun control are outlined in this study. 9 pages, 10 footnotes, 5 bibliographic sources.   $63
 
08862. CORPORATE IDENTITY AND IMAGE-BUILDING AMONG PUBLIC UTILITIES. The investigation addresses problems of corporate identity and corporate image among two major public utility companies Pacific Gas & Electric Company, the nation's largest investor-owned public utility, and Pacific Telesis, parent company of Pacific Bell and former subsidiary of AT&T. 10p. 13f. 10b.   $70
 
08823. RADIO COMMUNICATIONS IN AVIATION. The technical and regulatory problems in radio communications between air and ground and reviewed. Terminology and phraseology of airman's communications are noted, and FAA and FCC influences on safety and practices are examined. 14 pages, 19 footnotes, 9 bibliographic sources.   $98
 
08719. DEVELOPING AN ENTERTAINMENT MAGAZINE. Covers the rationale for development, distribution, target market, editorial content, marketing strategy and financing considerations for the development of an arts, entertainment and music magazine. 5p. 0f. 0b.   $35
 
08670. DESCARTES' "COGITO ERGO SUM". Analysis and critique of Descartes' argument establishing a first principle of starting point for philosophical inquiry. Presents the argument's structure in clear English and gives a critique of the premises and the argument itself. 5 pages, 0 footnotes, 0 bibligraphic sources. Plus graph of Representation of Argument Structure.   $35
 
08468. FIBER OPTICS AND THE LOCAL NETWORK MANAGER. Traces the evolution of fiber optics up to their current application in telecommunications. Implications for managers in terms of data availability, speed of communication, and cost reduction are analyzed. 9p. 13f. 6b.   $63
 
08440. THE MISINTERPRETATION OF INFORMAL INSTRUCTIONS. An outline for an investigation of the misinterpretation of informal instructions -- both written and verbal -- in the business environment. Methods of eliminating the problem are presented. 5p. 4b.   $35
 
08403. THE PRESIDENT'S STATE OF THE UNION ADDRESS: A RHETORICAL ANALYSIS. Synopsis and analysis of Reagan's February 4, 1986 State of the Union Address. Includes an analysis of ethos, analysis of pathos, and an examination of public reaction and ethical evaluation. 10 pages, 7 footnotes, 5 bibliographic sources.   $70
 
08320. ARE THOSE MONKEYS REALLY TALKING? An assessment of the growing body of evidence both for and against the argument that mammals are capable of language communication. Explores the arguments of both the non-language school of thought and the pro-language school of thought. 8p. 15f. 12b.   $56
 
08314. DRESS AS A FORM OF COMMUNICATION: A STUDY OF THE PUNK STYLE. An analysis of the punk fashion and music style which is viewed as a reaction against the cultural lethargy of the mid-1970s. 4 pages, 16 footnotes, 5 bibliographic sources.   $28
 
08010. SEX, VIOLENCE AND CENSORSHIP. An essay which considers whether sex and violence in movies and television should be censored by the entertainment industry or government. KEYWORDS: tv film censorship sex violence. 4 pages, 0 footnotes, 0 bibliographic sources.   $28
 
08004. AL CAPONE. This paper details the career of gangster Al Capone and examines how the mass media created a romantic legend around Capone that was at variance with his actual history. 8 pages, 11 footnotes, 9 bibliographic sources.   $56
 
07669. FORMAL AND INFORMAL COMMUNICATION IN BUSINESS. A study of business communications, viewed in terms of verbal and non-verbal, written and spoken, and hierarchical information. The study covers upward and downward communication, and aspects from publications to "grapevine" communication, with assessments of their effectiveness. 18 pages, 23 footnotes, 11 bibliographic sources.   $126
 
07578. ANALYSIS OF A SPEECH. A speech by American Nazi George Lincoln Rockwell in 1964 is analyzed for persuasive techniques. Shows how Rockwell tries to use values and images shared by the majority of Americans (free speech, appeal to facts, criticizing conspiracies and anarchy) in order to present himself as the opposite of the extremist he is. Details the contradictions in his assumptions and statements. 13p. 0b. Notes in text.   $91
 
07577. ANALYSIS OF A SPEECH BY GEORGE LINCOLN ROCKWELL. Detailed analysis of the persuasive techniques used in a 1964 speech by the American Nazi leader. Surprisingly, he attempts to paint himself as a rational and moderate man in most of the speech; however his references to facts are quite dubious and interlaced with derogatory racial remarks, etc. 11 pages, 4 footnotes, 1 bibliographic source.   $77
 
07566. RONALD REAGAN'S INAUGURAL ADDRESS. Summary and discussion of Reagan's inaugural address, arguing the thesis that Reagan believes his ultimate goal is to reverse a national decline that took place in the 60s and 70s, and that he has an idealistic and militaristic view of what patriotism really means. 6 pages, 10 footnotes, 1 bibliographic source.   $42
 
07565. PROJECT: IMPROVING COMMUNICATION SKILLS THROUGH PUBLIC SPEAKING. A foreign student describes his program for improving his ability to speak in public. Focuses on tips from successful speakers: having confidence, creating a good impression, organizing speeches effectively. Also his program for rehearsing, preparing, gaining self-esteem. 7 pages, 9 footnotes, 5 bibliographic sources.   $49
 
07564. PROJECT: IMPROVING LISTENING SKILLS. Upbeat description of a student's self-improvement project to improve listening skills. Includes survey of the requirements of good listening; program involving taping teacher's lectures and trying to explain them to a friend to judge comprehension, checklist of errors and successes to gain feedback on whether improvement of listening skills is occurring. 7p. 8f. 7b.   $49
 
07563. TELECOMMUNICATIONS -- ITS IMPACT AND PROBLEMS. Survey of developments in the telecommunications field and their likely impact on future work patterns, etc. Includes description of modern telecommunications systems and uses, views on the social and economic impact of these in future, generally optimistic conclusion that people will learn to adapt and reeducate themselves to manage the new electronic environment. 9p. 23f. 9b.   $63
 
07416. A MODEL METHOD OF IMPROVING/ENHANCING COMMUNICATIONS IN A PUBLIC OR PRIVATE ORGANIZATION. A comprehensive survey of communications problems and methods, including major factors affecting communications in an organization (human environment, physical environment, etc.), analysis of formal and informal communications and their effectiveness, and several techniques for improving communications: analyzing communications flow, establishing employee committees, face-to-face conferences, and using sociometric techniques to determine patterns of informal communications. 18 pages, 27 footnotes, 17 bibliographic sources.   $126
 
06545. THE SPANISH AMERICAN WAR. The effects of propaganda including the "manifest destiny" theory and the Hearst papers campaign on public opinion in launching the Spanish American War of 1898, are all studied in detail. The sociological theory of institutional and individual opinion-makers is outlined. 20 pages, 40 footnotes, 6 bibliographic sources.   $133
 
06143. THE JEWISH CONTEXT OF EARLY ISLAM. The paper explores the social and religious situation of Arabia at the time of Mohammed's rise. Considers Jewish religious thought at the time as the background for the teachings of Islam. Deals with the origins of the Koran and Islamic law or shari'ah as the basis of Moslem religious belief. 20p. 14f. 6b.   $133
 
06089. BEING THERE: FILM REVIEW. Summary and opinions of the 1980 Peter Sellers movie. Stresses the baneful influence of media packaging on American Presidential politics, some repetition. 9p. 0f. 0b.   $63
 
06016. PROBLEMS AND TECHNIQUES IN LETTER AND REPORT WRITING. Discusses the importance of clarity and choice of words in communicating meaning in letters and reports. Also describes some of the differences in purpose, organization, and audience between the two forms. 7p. 9f. 5b.   $49
 
06015. ORAL AND WRITTEN COMMUNICATIONS IN BUSINESS. Gives a brief description of the communications process and shows some of the similarities and differences between oral and written communications in business. Also discusses organizational barriers to communication. 10 pages, 9 footnotes, 5 bibliographic sources.   $70
 
05803. FRANKLIN. D. ROOSEVELT: AN AMERICAN LEADER. This study concludes that Will and Philosophy are at least as important as personality in determining the success of a leader. It uses Franklin Roosevelt as a case study. 10p. 13f. 4b.   $70
 
05800. BURTON LEISER. CENSORSHIP AND FREEDOM OF EXPRESSION. Arguemnts in favor of and against censorship with historical and contemporary examples are cited including Oliver Wendell Holmes' "clear and present danger' qualification to the first amendment and freedom of expression. 10p. 7f. 3b.   $70
 
05509. THE STRUCTURE OF FORMAL AND INFORMAL ORGANIZATIONS. DEFINITION OF ORGANIZATIONS -- PATTERNED RELATIONSHIPS. Discusses the nature of communications comparing formal to informal transmission of messages. The rigid, patterned interaction/hierarchy of formal organizations is delineated as opposed to informal communication systems. Solutions to common problems are proposed. 26p. 19f. 10b.   $133
 
05237. MEDIA CONSUMPTION AND POLITICAL INVOLVEMENT. American consumption of mass information is related to declining literacy, loss of political concern and involvement, and the conservative instincts of major publishers. The rise of a right-wing technocracy is viewed as a real possibility. 16p., 8f., 4b.   $112
 
05057. INTERPERSONAL COMMUNICATION AND ORGANIZATIONAL EFFECTIVENESS. Relates basic communications concepts to interpersonal communications. Uses a communications framework to analyze how these interpersonal communications affect the efficiency of an organization. 12p., 16f., 12b.   $84
 
04911. INCREASING MEDIA COSTS. A look at the impact of increasing media costs on advertising. The factors contributing to rising costs, such as labor, equipment and overhead, are examined in the first part of the report, and some of the strategies for handling those increased costs are studied in the second part. Includes a close look at television and radio costs and their rapid escalation in recent years. 9p., 14f., 9b.   $63
 
04582. BROADCASTING AND POLITICAL CAMPAIGNS. Good basic overview of the use of the media in politics, esp. Presidential campaigns; includes the typical voting behavior of Americans, ability of the media to create issues (and the limits of this capacity,) use of advertising, the cost of advertising, the importance of visibility. 10p., 12f., 11b.   $70
 
04336. COMMUNICATION IN BUSINESS. Interesting case study of how miscommunication situations arise in business relationships; good analysis of the elements of misunderstanding & how same thing means two different things to two different people, also suggestions for improvement in the future covering all phases of the firm's activities. 11p., 12f., 7b.   $77
 
04241. THE FEDERAL COMMUNICATIONS COMMISSION. The history, policy and structure of the FCC. It is concluded that the Commission has done little to check monopoly and promote fairness in the American telecommunications and broadcasting industries. 9p., 11f., 6b.   $63
 
03975. COMMUNICATIONS, DEFENSIVE BEHAVIOR, AND THE MANAGER. Good overview of what the manager needs to know about communications, and how to avoid feeling defensive about one's own communications or putting other people on the defensive. 8p. 2f. 7b.   $56
 
03573. THE PRESENTATION OF CHILDREN'S STORIES IN VARIOUS MEDIA. Some of the methods of communication with children through stories are looked at, and the techniques of verbal and visual presentation are compared in such media as cartoons, radio broadcasts, recordings, and finally the personal art of storytelling. The content of children's books is looked at, and the old-fashioned methods of literature and oral tradition are supported. 13p., 0f., 5b.   $91
 
03550. SILENT LANGUAGES IN LOWER ANIMALS. Skillful presentation of the facts of comnunication in all sorts of animmis through sounds, gestures or postures, colors, smell, other means. 8p., 2f., 5b.   $56
 
03036. HUMAN COMMUNICATION. An introductory classroom lecture on the many aspects of human communication, nonverbal, verbal and inter-cultural; symbols, signs, speech and language barriers are considered as techniques and problems in communication. 11p., 0f., 7b.   $77
 
02076. CYBERNETICS. A report on the study of the communication of information within a mechanical system; definitions of cybernetics, entropy, probability and cause are offered, and potential relations to science, computers, biology and learning theory are discussed. Cybernetics is seen as a pure science, inadequate to explain or guide the world of men. 11p., 0f., 9b.   $77
 
02075. A CONTENT ANALYSIS OF COMMUNICATION. A theoretical discussion of modern communications theory; definitions of communication, encoding and the mathematical formulae necessary for the calculation of content reliability are included in the report. A good technical survey of the methods of content analysis. 8p., 0f., 7b.   $56
 
01393. A PARADIGM FOR DOCTOR-PATIENT DECISION MAKING. Good analysis of doctor-patient relationship in terms of communications theory. Mutual responsibilities and expectations, framework of basic issues to be decided, discussion of perceptual variables on both sides. 14p., 0f., 10b. (notes in text.)   $98
 
01274. UNDERSTANDING MEDIA BY MARSHALL MCLUHAN. A critical review of McLuhan's book on the media as extensions of man the concepts of hot and cool media, tactile and visual information and other polarities. 5p., 0f., 0b.   $35
 
00595. MASS MEDIA AND SYSTEMS THEORY. An examination of the mass media communications networks from a systems theory point of view; radio, television and newspapers are compared for aspects of editing, ownership and the process of entertaining and manipulating the public. 12p., 0f., 0b.   $84
 
00592. ANALYSIS OF ARMED FORCES RECRUITMENT ACTIVITIES. The promotional techniques used for recruitment, purposes by the armed services are studied in this paper. The history of recruitment programs and the development of their organization and administration are outlined, and the techniques and target groups of the programs are examined in detail. 12p., 5f., 1b.   $84
 
00542. COMMUNICATION IN THE INFORMAL ORGANIZATION. Good discussion of the advantages and problems of informal communication within a firm. How it affects formal and informal relationships, how management can make use of informal communication, importance of informal leaders in the organization. 8p., 0f., 10b.   $56
 
00104. "THE SELLING OF THE PRESIDENT 1968" BY JOE MCGINNIS (A REVIEW). This paper provides a review of Joe McGinnis' "The Selling of the President 1968." It is not convinced that the thesis of the book is entirely true -- that, Nixon defeated Humphrey through control of television -- but finds the arguments of the author interesting. 4 pages, 0 footnotes, 1 bibliographic source.   $28
 
00092. MARSHALL MCLUHAN. The work of McLuhan in communications research is studied; his definitions of culture as a product of media change, and the arguments for a sensory balance theory of man's perception, are expounded in the essay, and the conflict between literate and oral cultures in today's world seen as a source of political unrest. 11p., 0f., 0b.   $77
 
53811. MASS MEDIA AND PUBLIC OPINION. A study of the history of public opinion study and the definition of what public opinion really represents. Various theories on the subject are broached, and the impact of the mass media on opinion-making processes is looked at. Technological advances in the media are noted, and inherent dangers in the formulation of mass opinion warned against. 15p., 43f., 8b.   $105
 
53584. INTERPERSONAL SPEECH CONMUNICATION. Problems of decision-making, feedback, leadership and commitment are discussed with regard to the overall communication process. Role models for the discovery of self-awareness are also described. 6p., 0f., 0b.   $42
 
53160. THE IMAGE OF WOMEN IN THE MEDIA. The exploitation of women by the media, and the media's depiction of women in stereotyped traditional roles, is examined; sexism in advertising, the soap operas, and on talk shows is studied, with the emphasis on the medium of television. 12p., 14f., 6b.   $84
 
53114. THE DEVELOPMENT AND FUNCTIONS OF THE MASS COMMUNICATIONS MEDIA WITHIN THE SOVIET UNION. The role of the media as instruments of political indoctrination, party organization and information control is considered. The history of the press, censorship, the early film industry and book publication is followed down to current developments in television; control is still seen as political but technical advances are said to have been made. 13p., 13f., 12b.   $91
 
52375. MALAPROPISMS IN THE MEDIA. The use of the malapropism as a comic device is examined. Incidences of punning language in the magazine, television and radio media are analyzed for their linguistic content, and Archie Bunker's malapropisms are given special attention. 9p., 18f., 6b.   $63
 
52355. GOOD COMMUNICATION IN BUSINESS WRITING. Basic points in writing a business letter or report; purpose, clarity, seriousness, neatness. 6p., 10f., Ob.   $42
 
52226. COMMUNICATION AT SEARS. Good study of communication problems in business, based on personal interviews with Sears asst. managers and personnel. Covers relations between branches and headquarters, managers and employees, and intra-employee communication problems and their resolution. 12p., Of., Ob.   $84
 
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